THE STORY OF NEW NORDIC

New Nordic is a Swedish-based company with a unique knowhow in medicinal plants. New Nordic develops and markets effective herbal dietary supplements, as well as cosmetics, to satisfy specific health and beauty needs. It markets these under the New Nordic brand to an increasing number of people all over the world.

New Nordic was founded in 1990 by Karl Kristian Bergman Jensen, whose dream was to establish a company that could develop herbal products that would add vitality and years to peoples’ lives. In 1992, Marinus Blåbjerg joined the company as an equal co-owner. That was the beginning of a long-term friendship and business adventure.

At New Nordic, our passion is to help individuals around the world live better and healthier lives by developing innovative and effective supplements and cosmetics. New Nordic’s products have won many awards and accolades from international industry organizations.

In recent years, the company has achieved category leader status in the “Beauty from Within” category – a rapidly growing sector worldwide.