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New Nordic Icons

Blue Berry™ - The essence of eye health (1997)
The secret of wild low bush blueberries began with the most traditionally used berry in Sweden. Years of research and cooperation with world renowned ophthalmologists resulted in the world’s first lutein enriched blue berry eye care tablet. Since its creation in 1997, the factory in Sweden has increased its output of Blue Berry tablets every year, and with loyal consumers in 30 countries from China in East to the US in west, the demand is still growing.  It is one of the fundamental products of New Nordic, and is definitely here to stay.


BioDrain® - Un-junk your body (1998)
In a luxury world, with junk hiding in almost every serving of food, BioDrain detox tablets fueled the millennium detox wave. With rising amounts of fast-food and snacks in our everyday lives, BioDrain was on the spot to meet the demands of detox. At the time, the production line in Denmark was working overtime to supply waiting customers. Before BioDrain many people had to seek help from alternative practitioners who would prescribe a list of herbal extracts and tinctures to take. The convenience and efficacy of BioDrain with its content herbs and minerals working in harmony with your body’s own detox procedures was an instant success, and today, the product is still to find on the shelves.


Frutin® - Put a lid on your stomach acids (1992)
Frutin was the first breakthrough innovation of New Nordic. It was developed as an easy and fast cure for Heart Burn. To help maintain the stomach acid in the stomach rather than in the esophagus, where it can create a burning feeling, New Nordic invented a very special natural citrus fiber. The fiber is unique and many have tried to copy it without success. When it is chewed it floats gently to the top of the stomach creating a lid of foam made of natural fruit fiber, this prevents stomach acids from rising into the food pipe. All this happens very fast and the lid floats on the top of the stomach content for several hours. The smart thing about this product is the fact that you can stop the acids from rising without neutralizing them. This allows the stomach to function normally and fight the various bacteria that might drop by. After 23 years this tablet is still a unique product developed based on innovative ideas


Hair Volume™ - Keep up the volume (2011)
The combination of powerful natural growth factors from apples and the technology of adding nutrients and life activating signals to the hair follicle cells is what make Hair Volume the award winning hair tablet with groundbreaking natural extracts it is today. In only five years, Hair Volume would become a part of the daily beauty routine for both men and women throughout 32 countries.


Skin Care™ - Activating collagen production in you skin (2012)
This is where New Nordics technological advantage and know-how really shines. After centuries of applying beauty products to the skin, scientists are beginning to understand how plant ingredients and nutrition can activate the deeper layer of skin cells, and thereby obtain more lasting effects than just cosmetic effects. A healthy skin is a beautiful and young looking skin. New Nordics basic research in how cells are activated to perform comes very much in handy when developing these new generations of beauty products. Skin Care Collagen Filler is a result of this. A tablet with the ability to boost the production of collagen from within. It is not science fiction and it is not magic. It is reality based on pure science. Skin Care Collagen Filler is just the beginning. Many different tablets acting on skin cells are being developed and in New Nordic’s laboratories the future tradition of skin care and beauty routines is created. 

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